The Junior League of Minneapolis produces several types of publications throughout the year from our General Meeting packets, to our weekly member emails, to our Annual Report. Many of these publications are provided to not only our more than 700 members, but to our advisors, community partners, and friends as well.

JLM Membership Profile

With over 700 members, the Junior League is made up of a hard to reach demographic with considerable buying power. According to the GfK Group a little more than 40 percent of Junior Leaguers belong to a demographic called Roper Influentials. Roper Influentials tend to be energetic, affluent, married women whose opinions have an unusually powerful impact on their peers’ shopping habits and political leanings.

37% are 25-34 years old

60% work full-time outside the home

59% hold a Bachelor’s degree

40% hold a Post Graduate Degree

74% are married

54% have children

91% own their own home

27% own a second home or cabin

74% own two or more automobiles

30% have a household income over $200k